Will - EOS Fitness

Hello Everyone!

Today I’d like to share some images from a really exciting project I had the opportunity to be part of as a concept artist.
I had the chance to join a team of amazing artist friends to develop this campaign for the American gym chain EOS Fitness @eosfitness . Our mission was to design the look of the main character, Will, as well as the dog that chases him during part of the story. We also worked on the world and locations Will explores, along with the storyboard for the main film.

I also created some storyboards for a few of Will’s vignettes.

It was so much fun working on this project, especially alongside my friends Ricardo Riamonde @ricardoriamonde (Mestre) and Thiago Gualtieri @thigualtieri (Gualthi).

Big thanks to the talented Bruno Ferrari @uncmplaces for the art direction, working with Taylor James @taylorjamesltd .

After that, the 3D, animation, and rendering team worked their magic to bring everything to life.

I think I finally have a good reason to start that workout routine…

Wishing everyone a Happy New Year!

Best regards,

Luciano

#eosfitness

#taylorjamesltd

#conceptart

#characters

#creatures

#cgi